KFC starts the party for Carnival

KFC is getting the party started with KRUNCHNIVAL, a campaign for Carnival 2026 to delight lovers of KFC and the national festival.

In a media release on Janaury 5, KFC said KRUNCHNIVAL combines the two entities at every touch-point – from the road, to the fetes, to the digital feeds.

"At the heart of KRUNCHNIVAL is an iconic musical collaboration between soca powerhouses Yung Bredda and Destra, who have come together to remake the classic Carnival anthem, It’s Carnival.”

KFC said the refreshed track brings a modern, high-energy twist to song generations know and love, reinforcing the message that Carnival vibes and KFC moments go hand in hand.

The collaboration was officially launched on January 5, opposite KFC’s Flagship store at Brian Lara Promenade, Port of Spain, with an energetic performance by the two soca artistes.

“The decision to disrupt the conversation ahead of Carnival was very deliberate,” said Roger Rambharose, Vice President of KFC and Pizza Hut Trinidad and Tobago.

“KFC has always been deeply connected to Carnival, and we wanted to remind the country that when KFC shows up for the season, we don’t do it quietly or predictably. KRUNCHNIVAL represents our commitment to showing up with energy, flavour, and real value for our customers, while celebrating Carnival in a way that feels bold, modern, and true to the culture.”

Stacey Ryan, Head of Marketing for KFC and Pizza Hut TT, said it was important to announce the popular fast-food chain as an integral partner for Carnival.

“KRUNCHNIVAL was born from the belief that Carnival is not just a moment on the calendar, it’s a feeling that lives in how people move, eat, celebrate, and connect.

“By intentionally disrupting expectations, we created space to reintroduce KFC as a true Carnival partner, one that brings music, culture, flavour, and value together in a way only KFC can. This campaign is about owning Carnival authentically, not borrowing from it.”

KFC said the campaign positions it as the ultimate culture and food partner for the season, delivering a full 360-degree experience powered by music, influencers, exclusive products, and bold visual takeovers that celebrate the spirit of TT.

Throughout Carnival 2026, KFC said its customers can expect Carnival-only deals and specials, in-store activities and experiences, menu innovation, brand new KRUNCHNIVAL packaging and more exciting treats.

Fans can join the KRUNCHNIVAL experience by downloading the KFC Trinidad and Tobago mobile app, available on Android and iPhone, visiting www.kfc.tt and following KFC across its social media channels for the latest updates, offers and surprises.