(With additional reporting by Dazzle Carrington, NYLO intern)
Bmobile yesterday launched its “Unlimited” campaign today at the company’s head office on Edward Street, Port-of- Spain.
Chief Commercial Officer, Miguel Garcia, expressed the need for satisfying customers’ demand and what better way than to produce this value packed initiative,“ The Unlimited campaign.”
He said the campaign will provide all residential, prepaid and postpaid users the option to obtain unlimited local calls to any network, unlimited local data and unlimited local and international text messages.
Garcia said residential customers via the $175 plan will be able to access unlimited calls to any local network, mobile or landline, and prepaid and postpaid customers, once on the $345 plan, will now be worry free as they will have unlimited data, calls and text messaging.
“TSTT’s vision is to be the standard bearer for the leading edge communications solutions in TT. Our company has made considerable progress along the journey and we are delighted to not only pass on these benefits to customers but to raise the bar locally so that we are on par with our international counterparts.” He continued, “What customers want? The answer that kept recurring - ‘Better value and even network performance.’ With this at the fore, Bmobile’s Unlimited campaign has been draft to satisfy consumer’s growing appetite for data, in particular, while carefully considering every budget.”
Bmobile vice president Chevon Wilson said the campaign completely eliminates the need to have two phones.
“Think about it, why do you own two phones if not to benefit from the different rates? By removing barriers, Bmobile’s Unlimited campaign ushers in a new era -one phone, one rate, unlimited calls, regardless of the network.” He continued, “This campaign excludes no one. Our post paid and prepaid customers could now enjoy and unlimited life at affordable prices. In fact there are packages for pre-paid customers as low as $20.”
He said during the economic times, customers want more ‘bang’ for their buck, and Bmobile is extremely proud to rise to the occasion and introduce TT’s first “Unlimited campaign.”